During this session, we will talk about Building a Buyers list | How to use active and passive strategies to build your buyers list. The video is below and the notes are underneath the video. This is Week 3 of 10 from the Wholesale Real Estate Training Program. Make sure you bookmark the Wholesale Training Resource Center.
VIDEO
NOTES
WEEK THREE NOTES AND ACTION ITEMS
- How to use active and passive strategies to build a buyer’s list:
- Build an email list (Constant Contact, Mailchimp, Excel, Google Sheets)
- Why, what and how
- Refresher
- Assignment contracts
- Wholesaling
- Pros and cons
- Refresher
- WHY do investors buy from wholesaling?
- Focus on fact that you’re providing a service.
- Investors need houses
- Concept of supply chain
- Money must make sense for them
- Investors need houses
- Focus on fact that you’re providing a service.
- WHAT
- Packaging and promoting your properties
- Property Overview Package (POP)
- Full story about property
- Offer to your audience/database
- More work done on it, more money will be made
- Video
- Wide angle lens
- Talk throughout
- Pictures
- Take as many as you can
- Things to take pictures of
- Rooms
- Appliances
- Material defects
- In/outside of mechanical systems
- Electricity and gas going into house
- Put in Google Drive and send out
- Contract Terms/Conditions
- Be clear
- Offer types
- Subject to’s
- Be clear
- Bank or hard money financing
- No conventional loans
- Be clear
- Research mortgage balance, monthly debts, HOAs, etc
- Subject to’s
- Comps
- What it’s worth
- Estimated repair costs
- Nothing below $10/foot
- Specs
- Bed/bath
- Garage/carport
- Square footage
- Conversions
- Look at market and base decisions on what’s happened recently w/ comparable properties.
- Property description/overview
- Use your words.
- Tell people what you would do.
- Do work 1st time so house doesn’t become “tainted.”
- Property Overview Package (POP)
- Packaging and promoting your properties
- HOW
- Create email
- Build email list
- Do not buy a list
- Facebook groups
- MailChimp
- Free up to 2K contacts
- Forms
- Url to join list
- Post form link on social media
- Instagram
- Follow relevant hashtags
- End of foreclosure auction – gather names
- Keep active conversations going
- Build email list
- Negotiated price, sign contract
- Don’t collect more than making
- Don’t get check for more than what’s normally in bank account
- Lower deposit amount or have paid to title company
- Create email
- To do
- Create accounts
- Get good digital camera or smart phone
- Business cards
- Vistaprint
- Logo
- 99designs.com
- Fiverr.com
- Pocket notebook or organizer
- Facebook business page
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