Our guest on the first episode of the second season of the Business and BBQ Podcast is Ken Channell, a good friend of Tim’s and a 40+ year veteran of the real estate franchising industry. About 15 years ago, Ken was introduced to the idea of the four personality types (red, yellow, blue, and green) and the three ways these types manifest themselves (advantage, think, and feel). Once he began to grasp the depth of the knowledge to be gained through this assessment about yourself and those around you, the world suddenly became filtered through this four-colored lens.
There is no simple way to describe the four types since they are best understood by reviewing the assessment results of yourself and those closest to you, but in general:
• Red people are doers and they are primarily concerned with achieving results (mainly earning money)
• Yellow people are talkers who love to connect with others and they tend to be optimistic
• Blue people are primarily concerned with freedom and they research how to make tomorrow better than today
• Green people hate making the same mistake twice, so they are primarily concerned with control and regulations and they tend to be pessimistic
Your primary and secondary color can be different for the way you act, think, and feel, and recognizing these dynamics about yourself and those around you can have drastic impacts on your communication and overall relationships with those people. This can make your marriage as well as business partnerships more productive and amicable, making it easier to fit people into the roles they will thrive in and keeping them out of roles that will stifle them or make them miserable.
Ken and Tim have both integrated this assessment into their hiring procedures in the past, and they believe that their organizations have been more effective and productive because of the higher level of person-job fit they have achieved by putting people in positions of strength. It is important not to force people to be someone they are not or as Ken says “If you work on a weakness, you end up with a strong weakness” rather than shifting around the work so that everyone can work in their area of strength and achieve greater overall results.
If you are interested in taking this assessment personally or integrating it into your team or organization, visit the Your Living Talent website for more information and to purchase the codes you need.
Connect with Tim:
With business questions: firstname.lastname@example.org
With BBQ questions: email@example.com